PSA: SDCC 2017 Badges On Sale April 8th at 9am

podium with the San Diego Comic Con logo and me drinking from a pitcher
My first panel in 2007

Just wanted to remind everyone (as a public service, your welcome) that San Diego Comic Con 2017 (SDCC 2017) badges will be going on sale Saturday, April 8th at 9am. That’s only a little bit over a week from now so be sure to mark your calendars if you plan on going Jul 19th – 23rd. Note that the waiting room for the badges opens at 8am.

In case you’re unfamiliar, the SDCC badge buying process requires preregistration. If case you’re not preregistered, it’s already too late–account creation on the SDCC website closed on March 24th.

Usually a week or so before open registration, they send out an email to preregistered would-be attendees about the exact time of the badge buying sale. You get a code to enter the waiting room a couple days before via email. One the day of the sale, you enter the code, get in line in the waiting room, and at the sale time they start randomly selecting people to get to the buy their badges. Thus, it’s basically a lottery whether you’ll get into the purchase stage before all badges are sold out.

The official FAQ will probably answer any questions you might have about the badge buying process.

If you’re searching your email, look for the subject line:

Comic-Con 2017 Open Registration Launches April 8!

Here’s the full text from the email:

Congratulations! You are eligible to participate in Comic-Con 2017 Open Registration! The badge sale will begin shortly after 9:00 AM Pacific Daylight Time (PDT) on Saturday, April 8, 2017. The Expo Logic waiting room will open at 8:00 AM PDT for registration code authorization.

At least 48 hours prior to Open Registration, you will be sent an email with your registration code and link to the Expo Logic waiting room. Please make sure you have not opted-out of email correspondence from Comic-Con. Your opt-out preferences can be found on the “My Account” tab in your Member ID account. We encourage you to add [email protected] and [email protected] as an approved/authorized sender to your email account.

Your registration code and link to the Expo Logic waiting room will also be available on the “Registration Info” tab in your Member ID account starting April 6, 2017.

Confused about why there are two different opening times? Can you buy a badge for a friend with your Member ID?  What browsers are compatible with the waiting room? For answers to these important questions and critical technical requirements, we strongly encourage you to read all the information at

Remember, there are far more eligible attendees than badges available. Not everyone who enters the waiting room will be selected for a registration session. Admittance to the waiting room does not guarantee you a badge or registration session. To increase your chances of a success, we recommend you bookmark Toucan – the official blog of Comic-Con and WonderCon – for important updates. We will post helpful hints and tips in the week preceding Open Registration.

Thank you for your continued support and good luck!

Comic-Con International



Sunny Mui

Post Author: Sunny Mui

Native to the SF Bay area with a decade of Comic Con experience. Reader of books, comics, and more. He also writes short stories and poetry once in a while, when he's feeling to the task. Designer, developer, and marketer by trade, but professional fun person by night. He's the lead in everything technical when it comes to Destroy the Comics. He built it on Wordpress, hardened the security, optimized the page speed performance, implemented search engine optimizations, set up marketing automation tools, and customized the design. When something breaks, he's the guy that either broke it or has to fix it (usually both). He's also the guy coordinating the author team, handling marketing, and sourcing guest content--not to toot his own horn too hard. A graduate of SFSU with degrees in Marketing and English Literature, he's got experience working in digital marketing agencies, startups, and in his own freelance ventures wearing a multitude of hats in every role. He's currently upping his technical game with a Udacity Nanodegree program in front end web development.

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